NIKE REACT

NIKE REACT

Nike React, a unique product is presented in the global market via localised artworks for each country, that explain all the main features of this Nike Running shoe, through metaphors.

More than 12 athletes, celebrities and social media influencers had a photoshot under the concept of REACT, combined with tailor made illustrations, that have to communicate all the values of the global campaign (premium, unexpected, High Aesthetics, Modern, REACT relevant) to a more Greek relevant way.


Exclusively made for Valuecom Agency